Broadcaster says its streaming figures for the Paris Games more than double those delivered by Tokyo event
Television coverage of the Paris 2024 Paralympics has reached hundreds of thousands more viewers than the Tokyo Games, with billions more minutes watched across terrestrial and streaming.
Going into the final weekend, Channel 4 said coverage of the Paralympics had reached 18.5 million individuals, equating to 30.4% of the TV population. The broadcaster has described its coverage as “the most accessible Games to date”, with improved British Sign Language and audio offering and audio descriptions.
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Source link : https://www.theguardian.com/sport/article/2024/sep/08/channel-4-paralympics-coverage-18m-viewers-paris-games
Author : Rachael Healy
Publish date : 2024-09-08 11:00:46
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